Fashion Retail Panel Club
The Fashion Retail Panel Club is a continuous and census-based system for monitoring sell-out and footfall in retail stores, open to all clothing retailers willing to provide their sell-out data to Sita Ricerca, ensuring total confidentiality. The club currently comprises 10 major clothing retailers with over 2,000 monitored stores and is unique in the industry in Italy.
The Fashion Retail Panel Club aims to develop, even for the clothing sector, analysis and research tools on par with those in other sectors such as grocery and consumer electronics.
An innovative platform specially designed and developed for the sector, equipped with the most advanced security systems to ensure information confidentiality. It allows users privileged and personalized access to databases for downloading results.
Fashion Retail Panel Club: a window into the future of market analysis applied to the apparel sector.
An analysis and benchmarking tool for timely monitoring of sell-out and traffic trends in retail stores.
Weekly verification of one’s own sales performance in relation to the aggregate of ‘members’.
Monthly analysis of one’s own sell-out, also segmented by category (men/women, etc.), always in relation to the results of the aggregate of ‘members’
Monitoring trends by segmenting offline and online
Tracking the weekly evolution of footfall in one’s own stores and the aggregate of competitor stores, also by location
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